Define of effective communication

A communication is effective when the massage understood and when it encourages the receiver to think and take action.



Griffin quoted as effective communication is the process of sending a message in such a way that the message received is as close in meaning as possible to the message intended.

According to  American management Association (AMA ) , A communication is  said to be effective because of the following ten (10) commandants;

1.    Clear idea regarding topic and receiver of communication.
2.    Determination of purpose
3.    Understanding the environment of communication.
4.    Planning for communication with consulting others.
5.    Consider the content of the message;
6.    To make receiver aware regarding the value of communication.
7.    There must be feedback from the receiver
8.    To define properly , whether communication messages are of short run or long run importance
9.    All actions must be suitable with communication
10: Good Listening